How Much a Cleaning Company Website Costs, and What You Get for It

What are the main ways to pay for a cleaning company website?

You can build it yourself on a builder, hire a freelancer, pay a local agency, or use a done-for-you service, and each trades cash against your time.

Every option has two prices: what you pay in money and what you pay in hours. A cleaning owner who still runs jobs some days feels the second one more than most.

• Do-it-yourself builders: Wix, Squarespace, GoDaddy and similar tools charge a monthly or yearly subscription. The fee is modest, but you do all the writing, design, photos and updates yourself.
• Field service software sites: some scheduling tools, Jobber among them, include a basic website with their paid plans. It is handy if you already use the software, but the site is usually simple and tied to that subscription.
• Freelancers: a one-time build fee, often with a separate charge for hosting and changes. Quality and follow-up vary a lot from person to person.
• Local agencies: the highest upfront cost, often with a monthly retainer for hosting, edits or marketing on top.
• Done-for-you services like Pixlel: a set monthly or yearly price that covers the build, hosting and upkeep.

None of these is wrong. The right one depends on how much of your week you want to spend on a website. To compare the tools themselves, see the best website builders for cleaning companies.

How much does Pixlel cost for a cleaning company website?

Pixlel costs $79 a month or $756 a year, the first build is free, and optional one-time packages cost $997 or $1,997 if you want more built at once.

Pixlel pricing is the same for every cleaning company, whether you run one crew or several. You see your site before you pay anything, because the first build is free.

• Monthly plan: $79 a month, which covers hosting, your domain connection, security and ongoing edits.
• Annual plan: $756 a year, which works out to about $63 a month.
• Annual plan paid within four hours of your build: $588 for the year, if you decide quickly after seeing your site.
• Local visibility package: $997 one time, for owners who want more pages covering the towns around their service area.
• Expanded package: $1,997 one time, for owners who want a larger site built out from the start.

Most cleaning companies start with a monthly or annual plan and add a package later only if they need it. You do not need either package to get a complete site with a page for each service, an about page and a quote form.

What does a do-it-yourself website really cost a cleaning owner?

A builder subscription looks cheap, but the real cost is the evenings you spend building it and the updates that never happen once you get busy.

The builder fee is the small part. The large part is the hours. Writing service pages, picking photos, setting up a quote form and fixing the phone layout can take several weekends, and that is before any updates.

The Bureau of Labor Statistics puts the median hourly wage for janitors and cleaners at $17.71. Your own hour is worth more than that, since you are the one quoting jobs, training crews and covering sick days. Every hour on a website builder is an hour you are not doing that.

There is also the cost of a site that quietly underperforms. Webtonic, summarizing a RapidWebLaunch audit of 69,560 trade sites, found an average mobile speed score of 58, and 42 percent of the sites had no analytics at all. A slow site that nobody measures can lose quote requests for months without you noticing.

How do freelancer and agency website costs compare for a cleaning company?

Freelancers charge a one-time fee with uneven follow-up, while agencies charge the most upfront and often add a monthly retainer for upkeep.

A good freelancer can build a nice site, and some cleaning owners find one through a client or a friend. The risk comes later. When you need a new service page or a holiday schedule posted, you are waiting on one person's calendar, and each change may be billed on its own.

Agencies usually bring more polish and more process. They also bring the highest price, longer timelines and contracts. Before you sign, ask who owns the domain, who can edit the site and what happens if you leave. Some owners find out too late that the agency registered the domain in its own name.

What hidden website costs should a cleaning company watch for?

Watch for domain renewals, separate hosting bills, paid add-ons for forms, fees for every small change, and the clients a stale site quietly loses.

The price on the sign-up page is rarely the whole bill. Before you choose, check for these:

• Domain and email: some options charge for the domain or for business email separately.
• Forms and booking: a quote form with photo upload may need a paid add-on on some builders.
• Change fees: freelancers and agencies may bill for each edit, even a new phone number.
• Redesigns: a site that nobody maintains often needs a full rebuild after a few years.
• Missed work: a site that loads slowly or shows old services sends people back to the search results.

That last cost never shows up on a bill. POI Data finds 41 percent of cleaning listings have no website, so even a plain, current site puts you ahead of many local competitors. A site that looks abandoned does the opposite.

Is a website worth the cost for a small cleaning company?

For most cleaning companies, yes, since winning or keeping one weekly client for a year is worth more than what a simple, well-kept website costs.

Think about the math in clients, not in dollars per month. A website earns its keep if it helps you win or keep a weekly or biweekly client you would otherwise lose to a competitor with a better page. For a small company, that is not a high bar. IBISWorld puts the average janitorial business at about $108,000 in yearly revenue, so a few steady regulars make a real difference.

A site also supports the leads you already get. Referrals look you up, and the people who find you on Google want a page to check before they call. If you are weighing a site against what you spend on lead apps, read how cleaning companies get leads. For what the site should include, start at the cleaning website hub, or start a free build and see your own site first.

By the numbers

Cleaning map listings with no website (POI Data)

41% Source: POI Data, 2026

Median hourly wage, janitors and cleaners (BLS OEWS)

$17.71 Source: U.S. Bureau of Labor Statistics, OEWS, 2025

Avg mobile speed score of trade sites (Webtonic/RapidWebLaunch)

58 Source: Webtonic summarizing RapidWebLaunch, 2026

Trade sites with no analytics (Webtonic/RapidWebLaunch)

42% Source: Webtonic summarizing RapidWebLaunch, 2026

Pixlel monthly plan (Pixlel pricing)

$79 Source: Pixlel pricing